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A New Year, A New Standard: How Our Guarantees Are Changing the Game for Homeowners and Agents in 2026

As we step into 2026, we're more optimistic—and more focused—than ever before.


This market demands more than marketing flair. It demands clarity, certainty, and real value.


That’s why we’ve gone all in on a model built for this moment—one that meets homeowners where they are, especially in complex life-event scenarios like divorce, downsizing, distress, and inherited properties.


And the foundation of that model?

It’s value. Not just “doing more,” but delivering offers that are undeniably better than the alternatives.


So, we turned to a proven framework: Alex Hormozi’s Value Equation.



Reverse Engineering the Homeowner Offer

Hormozi’s equation is simple:

Value = (Dream Outcome x Perceived Likelihood of Achievement) / Time Delay x Effort & Sacrifice

So we asked: How can we increase a homeowner’s confidence, reduce time, and eliminate friction—while still giving agents a powerful competitive edge?


That’s how our Homeowner Guarantees and the Priority Profit Plan were born.


These aren’t gimmicks. They’re engineered to help agents walk into the most sensitive, complex listing appointments with total confidence.


The 7 Guarantees That Change Everything

Whether you're walking into a listing with a stressed-out divorcee, a family clearing out a parent’s estate, or a seller trying to make a move without cash on hand—our guarantees do the heavy lifting.


  1. Start Within 2 Weeks or $5,000

    No long timelines. If we can’t mobilize fast, we pay.

  2. Finish On Time or $5,000

    You get a hard stop date—and we hit it. Or we pay.

  3. Minimum $30,000 Extra Profit

    If we don’t net the seller at least $30K more than our scope cost, we make up the difference.

  4. No Change Order Guarantee

    No budget creep, no nasty surprises. The price is locked unless you request changes.

  5. $0 Upfront / Pay at Close

    We don’t get paid until the house sells. Period.

  6. 100% Done-for-You

    From cleanout to close, we manage the contractors, vendors, and schedule. Agents stay focused on what they do best.

  7. Discount + We Pay All Fees / Interest (Priority Profit Plan)

    When a homeowner wants to contribute funds up front, we reward them with a 10% discount—and we cover all financing and administrative fees.(Example: $75,000 contribution = $7,500 savings, plus faster timeline and enhanced guarantees.)


Why This Matters in 2026

The best agents will win this year not just by working harder—but by showing up with a more compelling offer than the competition.


If you're an agent walking into a listing appointment against a low-ball investor, a “sell as-is” flat fee team, or just trying to help someone make sense of a stressful life moment—you need tools that shift the conversation.


These guarantees do exactly that.


You’re not just “recommending improvements.” You’re bringing a risk-free profit plan backed by hard numbers and guaranteed outcomes.


You’re making the homeowner feel safe, supported, and smart—while also protecting your own time, reputation, and commission.


The Takeaway

2026 will favor agents who don’t just have a pitch, but a partnership.


With JCC Concierge, you're not just offering construction. You're offering:

  • Certainty in uncertain moments

  • Profit with no upfront costs

  • Clarity in the midst of chaos


Whether you use the standard plan or our new Priority Profit Plan, our system is designed to help you stand out and your clients come out ahead.


Let’s make 2026 the year we set a new standard—for listings, for profit, and for what homeowners should expect from their agent and renovation partner.


If you're ready to win listings with a guarantee-backed offer that sellers can't ignore, let’s talk.


👉 Call Sierra 24/7 at 425-448-1600


Just have a few dates ready for a field visit. We’ll take it from there.


Here’s to fewer surprises, more wins, and a whole new level of value.


Let’s make 2026 your best year yet.

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